Art Marketing Tips – Print Sales – Social Networking

Art marketing tips

Keep coming back to our TIPS section. We are constantly updating our info, and, through social networking, we share tips from your fellow artists and photographers.

Handy Tips and Tricks to keep you selling

Traversing the Dip – Lori Woodward
A couple of years ago, Seth Godin authored a book, The Dip. In a nutshell, this little book theorizes that businesses and learning processes start out pretty smoothly, and then problems crop up which need to be dealt with in order to succeed – or reach the other side of the dip.

An Interview with Cassie Raynel This is the second of a series of ongoing interviews with Fine Print artists and photographers.

An Interview with Beth Erlund – by Kate Dardine
Beth has been a member of our Fine Print family since 1990, one year after I started my career with Fine Print! So, without further ado, I introduce you to Beth Erlund.

Moving in the Right Direction – An interview with Mark Jansen by Kate Dardine
For landscape photographer Mark Jansen, the creative process is a release – an expression of a concept that he may carry within his mind for a long time before it comes to fruition.

10 Tips on Social Networking for Artists by Kate Dardine The basic premise of marketing your art using social networking is building relationships. Since many artists and photographers are rather solitary creatures, spending hours in the studio, in the field or in the darkroom (digital or actual), online social networking provides an opportunity to connect with people…

Carve Out Time For Social Marketing by Alyson Stanfield

It happened again! I talk to a group of artists about using social media like blogs, Facebook, Twitter, and LinkedIn. I tell them that this is part of a marketing program and that, yes, it will take time…

12 Steps To Get Your Artwork Noticed by Galleries By Clint Watson

So, having thought this through, as a former gallery owner, here are my recommendations for getting your work noticed by galleries…

Start Promoting Your Exhibit Now…an article by Alyson Stanfield

Artists often write to me just as they’re ramping up their promotional efforts a month or two out from their exhibit opening or special event. They’re looking for help. I can help, but they’ve really waited too long. If you know you have an event, exhibit, class, gallery talk, or workshop coming up, don’t put off your marketing. Start your promotions right now.

Systematically Nurture Your Prospects…an article by Clint Watson

These are people who have expressed interest in you or your artwork.  You should have two mailing lists:  a regular “snail mail” list and an email list.  You might also want to consider segmenting your lists into people who have bought and people who have not bought…

Remember…an article by Alyson Stanfield
…it’s easier to make a reputation locally, and then expand into other markets. Almost every artist thinks life would be easier if they just lived somewhere else. For most, it isn’t the case…

“The Only Way You’ll Ever Sell Art” – an article by Clint Watson There’s really only one way you’ll ever sell your art:  Get someone else to WANT to buy it.  People buy art for all kinds of reasons, but in the end, all of them boil down to wants.  If someone doesn’t want to buy your art – they won’t….

Borrowing ideas from other artists

My question is, since I paint from landscape photographs I find on the Internet, and since the landscapes depicted in the photographs are not the property of the people who took the photographs, am I violating any copyright laws….

10 Tips for getting into a gallery

Need some advice getting into a gallery? Check out these handy tips!

Sales is not a four letter word – By Kathy Bauer

Your art.  You are an artist, a photographer, a creator of visual images designed to enlighten, enhance, enjoy.  But to become successful in the business of art, you’ve got to master a few techniques of (don’t gasp now…) sales.